
George Stephan
Strategic Partner, Client Services/Branding
George manages account services and provides branding and strategic direction for RedStapler clients.
George has developed campaigns that unite umbrella branding, integrated and interactive marketing. These campaigns have maximized sales and profits for Time Warner (Time Inc. Magazines), Rodale, Gruner + Jahr USA, Consumer Reports, PBS Thirteen, Success Magazine, Smithsonian, Financial Times, StockHouse.com, The Execu/Search Group, BergerRait Interior Design, Orlando CVB, Lehman Brothers, Banque Paribas, Avaya, M&M/Mars and DuPont.
George is also the founder of Stephan Partners and Stephan Direct, full-service integrated and direct marketing agencies based in New York City. Before that, he managed consumer packaged goods accounts for three of the largest worldwide agencies: BBDO, Foote, Cone & Belding and D'Arcy MacManus Masius. There he launched the "Pepsi Generation" campaign, Bubble Yum Bubble Gum for Lifesavers, Sunchips for Frito-Lay and major new products -Twix and Summit Cookie Bars - for M&M/Mars.
George has taught advertising account management and strategy at Parsons School of Design. He has written articles and given speeches around the country on integrated and interactive marketing communications.